When creating a favorable image for your business, one of the first things you want to look at is your commercial space’s exterior and interior. Thoughtfully planned wall colors and schemes, in particular, can go a long way in displaying your professionalism and creating a welcoming environment for both customers and employees.
However, choosing the right color combination for your commercial facility can be challenging, especially if it is an extensive building. The nature of your business and the community you are in can also widen or restrict your options.
The easiest way to find the most suitable palette for your business is to seek the advice of professional commercial painting contractors. However, you can get started with this comprehensive guide on commercial building painting, where we cover the following:
- Why Choosing the Right Color for Your Commercial Space Matters
- Various Colors and What They Can Mean
- How To Choose the Right Paint Color for Your Commercial Building
Why Choosing the Right Color for Your Commercial Space Matters
Identifying the hues and shades for your commercial painting project may seem like a mere aesthetic concern. However, the colors you choose to put up on your walls can evoke particular emotions and make everyone within your facility feel a certain way. They can influence how customers or partners think about your business or how your employees view your organization.
If you want to take your commercial space to the next level and create an atmosphere conducive to business, strategizing the colors you will use helps. For example, whether you want to exude sophistication and luxury or create a calming, productive environment, you need to use shades signifying the emotions you want.
Various Colors and What They Can Mean
Before hiring a commercial painting service and giving your facility a makeover, here is a quick list of colors and what they can say about your business.
White
In color psychology, white evokes cleanliness, purity, and simplicity. When used in interior and exterior designs, it can diffuse vibrant colors and make any spatially challenged commercial space look bigger and brighter.
However, using too much white can make your space lifeless and uninviting. Be wary of using this color excessively, and consider adding or using a warmer off-white shade for a softer look.
Black
Black is often associated with power, authority, control, and elegance, making it an excellent choice for professional business environments. However, use this color with care, as excessive black can make your commercial space look intimidating.
To showcase your professionalism and dominance while maintaining an inviting ambiance, pair it up with a good complementary color or add appropriate accents.
Red
Red is a stimulating color that can be a welcoming addition to environments where workers need to be physically active or mentally alert. However, it can also stir up anger and irritation, so it must be used strategically.
As a highly energizing color, consider using red for your accents, furnishings, and decorations and pairing it with a neutral palette to balance its intensity.
Yellow
Yellow is best known as a joyful color that can help raise spirits. It exudes optimism and warmth and induces happiness, making it effective in uplifting people’s moods and boosting their egos.
It’s also a highly creative color, and incorporating it into your facility’s interior can inspire your team to work efficiently and get their creative juice flowing.
Green
Green offers gentle stimulation yet remains easy on the eyes, making it a welcome addition to busy work environments. It also gives off a calming effect, which is why it can be used in medical settings to help patients and visitors relax.
As a color dominant in nature, green is also often associated with health, vitality, balance, and well-being. If you want to communicate your brand’s commitment to doing good or caring for the environment, this is a great commercial building painting color to consider.
Blue
Blue and its lighter shades are among the most commonly used hues in commercial spaces, as they can help employee productivity. They promote clear thinking and encourage confidence while soothing the mind and reducing mental strain.
Purple
If your goal is to achieve a luxurious commercial setting and show clients your authority, purple is a color worth exploring. However, you want to be careful of the shades you pair it with and how much purple you use.
The right color schemes can help you achieve the atmosphere you want, while excessive violet hues or dark color combinations can make your business look gloomy.
How To Choose the Right Paint Color for Your Commercial Building
As a business owner, you naturally want to make a statement while communicating your brand’s personality – and without overwhelming or confusing customers. Here are some practical tips to help you find the right hues and schemes for your building.
Consider the Color Psychology
As you may know by now, every color triggers different feelings and creates various tones for your commercial environment. For example, green can communicate growth and success, while yellow and other brighter tones foster a lively atmosphere. Meanwhile, white can create a sleek and minimalist look but also make spaces look lifeless.
Understanding color psychology can help you identify the best colors to achieve your desired mood or ambiance.
Remember Your Brand
If you already have specific branding colors, it’s a good idea to incorporate them into your building’s exterior and interior design. Using colors that are recognizable by your customers can do the following:
- Reinforce your brand message
- Make your facility easy to identify
- Promote brand recognition and loyalty
- Make your headquarters stand out
Factor in Your Local Environment
Especially if your commercial space is located in a historic district or an industrial park, there may be guidelines that can limit your color choices. Be mindful of the regulations in your community or neighborhood to achieve a memorable look without facing legal issues.
The Next Step: Enlisting a Professional Commercial Painting Service
Studying your options and strategizing your commercial building’s paint colors positively impacts your brand and how your clients and employees feel while inside your facility.
Once you’ve found the perfect shade or scheme, it’s best to work with experienced commercial painting contractors to get your desired results. Commercial painting professionals have the experience, skills, and equipment to complete massive painting projects and make your building look stunning, no matter its size.
If you haven’t found a reliable commercial painting company, Raider Painting is here for you. Since 1983, we have consistently finished projects on time and within budget. When you consult with us on your commercial painting project, we’ll offer recommendations to improve your business’s image and complete your project on time.
Call us at 877-724-3371 or fill out this form for questions, clarifications, or estimates. We’re always available to address inquiries and concerns from current and future clients.